Crisis marketing - when bad things happen to good companies
- Författare
- American Marketing Association Joe Marconi
- (Joe Marconi., "Published in conjunction with the American Marketing Association"--T.p. verso, Includes bibliographical references (p. ) and index)
- Genre
- Ej skönlitteratur
- Språk
- Engelska
| Förlag | År | Ort | Om boken | ISBN |
|---|---|---|---|---|
| NTC Business Books | cop. 1997 | USA, Chicago | 246 sidor. |